As a writer, the first thing you must know is that SEO starts and ends with the quality of content you write. It’s so important to the point that today, not one major search engine optimization ranks your optimization strategy without having a solid content strategy. Long Beach SEO consultants works to ensure you have all the SEO writing content at your disposal and that you know precisely how to use it to get better ranking on the search engines.
Merely working to push for better SEO content doesn’t really have a significant impact on your ranking today. It may have held some ground some decades back. But that’s long gone. If there isn’t any content in what you write, don’t expect there to be any ranking.
As the content writer, you should be looking to write content for SEO. And here are the bits of information that you need to know
- Use your keywords as anchor text as you link to your other web pages or blog posts on your website.
- Also, use your keywords within the heading 1, heading 2, and heading 3 tags. Work to put more emphasis on these important keywords.
- Use alternative phrases. This works especially for the other phrases that are used to refer to keywords.
- The primary keyword phrase and its other parts need to be scattered equally across your content web page.
- Ensure that the primary keyword phrase also appears on the title of your web page.
These are part of your on-site SEO. Consider these pointers as the technical side of your SEO content. Long Beach SEO also performs similarly to help boost your overall SEO ranking in the search engines. You’ll basically be looking to incorporate all the relevant building blocks that your content needs to write good SEO.
The fundamental aspect of all content that you write must be its quality, its value, and relevance that it delivers to your visitors. Anything less and you should lose any hope you have of getting any good rankings on the search engines. There seems to be no better way to stress just how much you need to focus on quality content by all search engine rankings. Having SEO-friendly formatting is also another critical factor as it counts on the Google algorithm. Keywording in the most appropriate spots of your content is just as important.
Here are a few things you must also consider when concentrating on the content section of your SEO.
- Do enough keyword research
- Start with high-quality content
- Incorporate all the keywords
- Promote your content
Reasons why content writing is crucial for SEO
From the above context, you can already deduce that quality content writing is indispensable towards having any genuine chance of content marketing efforts. Now, what you want to know is how come SEO is so important towards content marketing? Well, here’s why
- Only quality content can validate social validation
Studies can support the data that blog posts and many other web pages rank pretty well from social media validation that they have been able to attract. Even despite having inferior content, as long as you have a solid positive social media validation, you can move some SEO mountains. However, to achieve this, you might need to use brute force and also put a lot of money down. For the small and medium-sized businesses, you can only get positive social media validation by providing quality content writing.
With great content that also delivers value to your audiences, you will definitely expect more people to be interested in the content that you provide. People tend to engage more with content through their social media pages and social networking websites. And as they share your links through sites, search engines like Google notices these actions. And here is where social media validation comes to play to help rank your links as well.
- Google needs content to rank your website
To get ranked, you, first need to provide the search engines with content. This is a straightforward logic that doesn’t require any math. If you don’t have any content, what will the search engines rank? And the same goes for images where Google Images rank your content. The same is also true for videos where Google Video does the same. In the normal Google section, however, the search engine ranks your written content.
And this is the reason why content writing is critical for your SEO. You’ll basically be giving Google something that it can use to rank your work. Google will also be able to discern your keywords and other relevant search items.
- SEO needs strategic usage of your keywords and search items
Over the past couple of years, many advances have been made towards the ranking of web pages or blog posts. Today, the ranking system is a lot more advanced. The keywords still matter. Only that the true value of your work is now based more on the content you create than the keywords or other factors. Today, it’s only through strategic content writing that you’ll be able to truly satiate Google or any other search engine for that matter. Without relevant content, even the search engines will have a rough time ranking your content,
- Only quality content can result in quality backlinks
Backlinks are also another form of social validation. Only that in this case, you no don’t have to put much focus on social media or social networking to get backlinks. To this point, you are looking to address the reason why your audiences would link your website. There are, however, instances where you can also pay websites so that they can link back to you. But then, in most cases, most people would only link to you because they appreciate you and the content you provide.
As a content creator, you might have known of the time when SEO used to exist in isolation. However, this is no longer the case. Today, SEO is everything and accounts to the rankings search engines give you at the day’s end. Think of SEO as the total of all content marketing dispensation. Don’t hope to enjoy any good search engine rankings if the content you provide isn’t SEO optimized. Use Long Beach SEO to help you get there.